The Great Christmas Truce of 1914 | Sainsbury’s Ad | Christmas 2014

Source: 1914 | Sainsbury’s Ad | Christmas 2014

I am not normally a fan of marketing, but I love this ad, and even more, the historical episode behind it: the Great Christmas Truce of 1914, which for a few brief, shining hours, stopped one of the most horrific and destructive wars in history – certainly in European history – in its tracks. Before they were forced back to killing each other by their “superiors,” the ordinary soldiers of the British and German Armies enjoyed a brief respite from the fighting… and a brief vision of one another as fellow-humans, brothers.

If only the spirit of that moment could have somehow taken hold, been built upon, perhaps the terrible destruction and loss of the flower of European youth – the “death of a generation” – at Verdun, the Somme, and other battles, might have been prevented. And perhaps, just perhaps, the continued suffering and loss which has followed, in the last century, might also have been prevented… A heartwarming, yet heartbreaking, story.

I cry every time I watch this.

Please, God – no more brother wars.

Author: The Anglophilic Anglican

I am an ordained Anglican clergyman, published writer, former op-ed columnist, and experienced outdoor and informal educator. I am also a traditionalist: religiously, philosophically, politically, and socially. I seek to do my bit to promote and restore the Good, the True, and the Beautiful, in a world which has too-often lost touch with all three, and to help re-weave the connections between God, Nature, and humankind which our techno-industrial civilization has strained and broken.

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